Probe Poland was responsible for the delivery of one of the qualitative parts (IDI) of the ‘Audio-visual market research. Competitiveness of the audio-visual sector in Poland – challenges for distributors’ project managed by TOMO Group on commission of the Ministry of Culture and National Heritage along with the Polish Audio-visual Center Foundation (FPCA) and the Polish Film-Makers Association – Audio-visual Authors and Producers Association (SFP – ZAPA). The research was delivered using qualitative and quantitative research methods and extended with business analysis of the Polish digital distribution sector.
Research report available at the MCNH official website -REPORT
Małgorzata Radziszewska is the press spokesperson of the Radio Research Committee (KBR).More on: wirtualnemedia.pl